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Create Your Business : To Plan or Not To Plan

Have you noticed that there are two types of people, those who love to schedule and plan
and those who struggle with it?

 

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This often goes back to our neurological wiring and even to our usage and perception of time.

Many business advisors will tell you that if you don’t schedule and follow a plan nothing will work. I find it is far better to help my business clients find their own flow and way of working. Either way can work if used effectively. Either way can stop the growth of a business if used ineffectively!

Using this month’s concept of change I challenge you to look at a pattern of behaviour that is less effectual and see if you can shift…

For example if you love to schedule you might be also be very time and future orientated. You quite likely love Read the rest of this entry »


Create your Year 2013

January 11th, 2013

I trust that you all celebrated the recent festivities with loved ones and had some time to ponder the past 12 months… and the potential in the next 12 to come.

It is New Moon time at the moment – exact at 545 Saturday the 12thhope you spend some time making some wishes for 2013 over the next day or so – anytime over the weekend after lunch on Saturday would be nice timing.

This time of year is a great pivot point for reflection, contemplation and planning. However, although New Year Resolutions are easy to make, they are often more challenging to keep.

In order to assist people on their New Year journey we hosted the ‘Create Your Yearworkshop here are the Create clinic on the 5th of January. Due to the demand, we are planning on hosting another Create your Year Workshop on Sunday the 3rd of February to align with the energy of the Chinese New Year.

People often like the idea of a goal but have trouble making them happen – or they just don’t give them a go – to help people align and manifest their intentions I choose a different focus area at the Create your Year Workshop.

This time it was the trick of walking the line between ‘Action’ and ‘Non Action’. The thinking up and setting up of those grand plans, while also doing the work to get them. The key is to flow between visioning and doing… they are both important.Without the idea, we have no point to work towards. Without the doing, we have no way of getting there. However, all of one gets nothing done.

Check out our Facebook page https://www.facebook.com/Createthelifeyouwanttolive , there is a short video which explains it a little more.

Have fun creating!

Gay


Change – A Cheat Sheet

Change is something we talk a lot about, especially in this uncertain world.

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Sometimes we are afraid of upcoming change, other times we start actively seeking it. And sometimes change is instigated by someone we love or someone with power (like a boss) requesting us to change. Regardless of where the change has been initiated, understanding the process of change helps us to feel empowered in our life.

Firstly we must change our actions, what we are actually doing. If we continue to do the same thing nothing will change. The more we choose to change the quicker the change will be.  For example, if I want to lose weight I better not buy that inviting croissant in the coffee shop!

Secondly we must change how we are thinking and feeling about the change.  For each action we change we must explore the accompanying feelings and thoughts and take action to ensure they are in alignment with our new actions. To continue my example, if I decide not to buy that croissant and instead buy an apple I must think about how yummy it is and how good it makes me feel.

And finally we must sit with the unwanted feelings and thoughts that will come up when we do make a change. If that croissant was emotional eating the feelings that I was trying to cover up will bubble through if I get an apple instead and I will need to deal with them.  Even if it was just desire I might start to obsess about it and have to deal with those thoughts!
If we don’t cover all three of these actions then we won’t change and things might well get worse.

What if we can only do one or two of the three? Then we will look like we are changing but we are not. Might be useful if the boss wants us to change something that we know will make things harder (!!), but not much good elsewhere.

For example if I eat a croissant everyday my clothes will likely stop fitting. If I don’t change my thoughts to include a change of perspective I will not enjoy my alternate choice and will eventually go back to a less healthy choice.

If I do not learn to sit and deal with the uncomfortable emotions and thoughts that changing my actions instigated I will just substitute something else that will very likely be even less good for me.

How fast we can change our actions and our thoughts and feelings will dictate how fast we can action change our life.

So next time you decide to change something have a plan to do so. Decide how you will change your actions, what new thoughts you will need to cultivate and most importantly how you will deal with any uncomfortable thoughts or feelings that emerge.

Good luck!

BTW, If you want any help creating change in your life I can help! Feel free to give me a ring 0418 795 135.

All the best, Gay


Copyright © 2012 Create the Life. All Rights Reserved. This article may not be used without the prior written consent from the author. See below for more details…

DO YOU WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE?
You can, as long as you include this text copy in its entirety:

Attention All Service-Based Businesses… Are you marketing your business with Heart?
Get your FREE Marketing with Heart Guide now. If your passion is your business, then you need this comprehensive guide. Our fail-safe marketing strategies will help you to grow your business AND attract more clients without compromising your integrity. Learn the secrets to marketing your business with heart. Get your FREE guide & complimentary coaching session now, click here.


Create Your Business – Planning for success

June 30th, 2012

time for an annual review!

Tip – before you begin planning write an annual report to see what worked and didn’t last year and build on that.
Annual Planning:
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* Review Vision for the year

* Review cash flow for the year

* Determine focus for the year

* Review your marketing strategy to ‘Get More’ Clients

* Review your Marketing strategy to ‘Keep’ Clients

* Marketing strategy to ‘Follow -up’

* Growth strategy (if required) – staff, product development, franchising, etc, etc
Tip – too much dwelling on the big picture does not necessarily create a better outcome and can build up stress. Stay focused on where you want to go and create strategies for getting there.
I also strongly suggest you get someone who understands business and is unbiased but on your side to look over your plans, it is very easy to get side tracked or make big plans that will take you nowhere.

Micro planning sessions:

Create Your Business – 7 Patterns

In these uncertain times we need all the help we can get to keep our business growing and prospering.

These 7 patterns could be preventing growth in your business. Each of these create enormous stress on both the business and the business owner.

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Dweller on the ThresholdIf this is your pattern of the moment you will be stuck and feeling trapped by circumstances. (Ever wonder why some businesses thrive in the GFC and others don’t?) This pattern creates a mindset of being prevented from moving forward and everything feels impossible. It may be that another pattern is also involved, however busting out of this by committing to the big vision of your business and committing to the journey opens space for major change and synchronicity.

IllusionThis pattern keeps you caught in an illusion of what and where your business is, instead of seeing reality. You will be fooling yourself, taking action without really knowing what you are doing and just following blindly instead of using your powers of discernment. You will get enmeshed in ideas, opinions and information instead of being clear about what you want, being honest about where you are and making a choice based on truth.

Uncertainty = fear. In these times many business owners are feeling uncertain. These are uncertain times, however when you are caught in a pattern of uncertainty, fear becomes the ruler of your business, instead of you. Your job is to step up and take responsibility, dare to see reality and have the courage to use your inner senses. Identify old patternssuch as reacting instead of responding to situations or a lack of decision and action and change them!

InertiaIf this is your pattern you will be caught in doing, doing, doing or procrastinating endlessly and getting nowhere. You must identify the absolute essentials to do and then just do them. Same as in our personal life, we can do them with much moaning and groaning or with goodwill.
BlindnessIn this pattern you will get caught up in your beliefs about your business and not dare to see the Truth. You will be completely certain about those beliefs and not open to anything outside your paradigm. You can justify not doing anything. The way out is to be open and not listen to the little lies you might be telling yourself. Investigate new concepts and discern if they are right for you instead of knee-jerking a ‘not for my business’ attitude.
GlamourIn this pattern you become so besotted with your business and what you do that you will be disconnected from others, and ultimately reality. You can miss out on opportunities and connections because you are so centered on your own business. The way out of this pattern is to develop altruistic thinking and a service mentality so you can enjoy allowing others to go first.

IgnoranceThis is the really tricky one because you don’t know what you don’t know! If you are struggling then you are likely missing something. Open up to your Inner Wisdom and you will be guided to the answer.

The wonderful thing is, growing your business by looking at these patterns means that you will also grow as a person.
My Marketing with Heart program addresses these blocks as well as helping you audit and fill in the gaps of the foundations of your business, create marketing messages that your perfect clients will flock to and develop a personalised marketing strategy that will enable you to create a successful and sustainable business.

In addition to my one to one program I now offer a way you can get my support and accountability at home. Call me for more info on 0418 795 135. Or book in for a free strategy session by calling my assistant, Korryn on 07 3102 5831.
All the best!
Gay

Copyright © 2010 Create the Life. All Rights Reserved. This article may not be used without the prior written consent from the author. See below for more details…

DO YOU WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this text copy in its entirety:

Attention All Service-Based Businesses… Are you marketing your business with Heart?
Get your FREE Marketing with Heart Guide now. If your passion is your business, then you need this comprehensive guide. Our fail-safe marketing strategies will help you to grow your business AND attract more clients without compromising your integrity. Learn the secrets to marketing your business with heart. Get your FREE guide & complimentary coaching session now, click here.


Create Your Business – Build your business

May 31st, 2012

Here’s a link to an interview I did for the AIK (Australian Institute of Kinesiologists)…. http://www.marketingwithheart.com.au/build-your-business-over-christmas/ - . With financial end of year looming many businesses find they experience a bit of a lull. In this interview you might find you get a couple of ideas of ways to support and even build your business – rather than just shutting when holidays – or quiet times approach.

If you are taking a break at the end of June it is a great time to do some planning….. Once we have switched off from the day to day details of life the right brain (our creative headquarters) can take over and imagine some brilliant new schemes. Always write them down – some will fly with the angels, other ideas are better deflated gently.

Entrepreneurs are well know for their wild ideas, but before taking off with them take a leaf Unknown Objectfrom the big boys Read the rest of this entry »


Create Your Business – Facebook Timeline

Do you Facebook for your business?
Many people say you can’t have a business without it these day.

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I think, if it fits into your marketing strategy and you know exactly why you are doing it, you can get good or even great results. However you do need to follow a few guidelines and many of the old ones are gone with the new Timeline.
I am absolutely no expert, my Facebook page, and social media in general, is still a big play space for me but I have read heaps and talked to some experts about these recent changes.
Here are a few gems to work with:

1. Your Facebook timeline fan page is now a story about you and your business. Make sure the story you are telling offers an accurate picture as well as doing the job you want it to. Do that by using the milestones feature and hiding the stories that are not relevant.

2. Make sure the picture at the top of the page demonstrates your work visually in some-way.
3. Review how your page looks to visitors often and make sure it is interesting.
4. Listen to how you sound in your posts. Are you portraying your business effectively? Be careful about complaining or writing too many posts that are the same. It gets boring for your likers.
5. Don’t put in too many stories Read the rest of this entry »

7 Patterns that Can Stop You in Your Tracks!

May 15th, 2012

lots of great responses from my eZine article last month…….. hope you enjoy it!

Gay

These 7 patterns can absolutely stop us in our tracks.

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The first step is to identify what is stopping you, then next to break the pattern.

The first and the one that can keep us on the brink of our next step (sometimes for years) is called the Dweller on the Threshold’ This is all about being stuck. When we are in this pattern we become caught in beliefs like: ‘Something or someone is preventing me from moving forward’ or ‘Nothing feels possible’. When we are stuck we are in the way of our own self, our little personality is stopping the True Self from stepping forward.

To move out of this position we have to commit to the bigger plan of our life. It is time to stop being small and start trusting in our True Self and the journey we are on.
The next pattern is Illusion. In this pattern we are cheating ourself and are caught in the illusion of reality instead of seeing reality. We are fooling ourself, taking action without really knowing what we are doing, following blindly and judging instead of using our powers of discernment. We become identified with an idea, an opinion and information instead of being clear about what we want, being honest about where we are and making a choice based on truth.
In Uncertainty fear becomes our controller. Instead we need to step up and take responsibility and dare to see. We must develop the courage to use our inner senses and break old patterns such as fight or flight and a lack of decision and action.
The pattern of Inertia is apparent when we are hiding from our self, becoming too busy or procrastinating. The route out of this pattern is to simply see the essentials and act accordingly. We can choose to do it with pain (moaning and groaning) or with goodwill – my suggestion is to use the goodwill track! Feels much easier.
The next pattern is Blindness. When we are caught in this trap Read the rest of this entry »


The Lost Horse – A Taoist Folktale

January 26th, 2013

This tale has been retold many, many times like any good folktale.
Here are a couple of versions….

A man named Sei Weng owned a beautiful mare which was praised far and wide. One day this beautiful horse disappeared. The people of his village offered sympathy to Sei Weng for his great misfortune. Sei Weng said simply, “That’s the way it is.”

A few days later the lost mare returned, followed by a beautiful wild stallion. The village congratulated Sei Weng for his good fortune. He said, “That’s the way it is.”

Some time later, Sei Weng’s only son, while riding the stallion, fell off and broke his leg. The village people once again expressed their sympathy at Sei Weng’s misfortune. Sei Weng again said, “That’s the way it is.”

Soon thereafter, war broke out and all the young men of the village except Sei Weng’s lame son were drafted and were killed in battle. The village people were amazed as Sei Weng’s good luck. His son was the only young man left alive in the village. But Sei Weng kept his same attitude: despite all the turmoil, gains and losses, he gave the same reply, “That’s the way it is.”

Chin-Ning Chu, in “The Asian Mind Game: unlocking the hidden agenda of the Asian business culture — a westerner’s survival manual,” New York:Macmillan Publishing Company(1991)

and another

A man who lived on the northern frontier of China was skilled in interpreting events. One day, for no reason, his horse ran away to the nomads across the border. Everyone tried to console him, but his father said, “What makes you so sure this isn’t a blessing?”

Some months later his horse returned, bringing a splendid nomad stallion. Everyone congratulated him, but his father said, “What makes you so sure this isn’t a disaster?”

Their household was richer by a fine horse, which his son loved to ride. One day he fell and broke his hip. Everyone tried to console him, but his father said, “What makes you so sure this isn’t a blessing?”

A year later the nomads came in force across the border, and every able-bodied man took his bow and went into battle. The Chinese frontiersmen lost nine of every ten men. Only because the son was lame did the father and son survive to take care of each other.

Truly, blessing turns to disaster, and disaster to blessing: the changes have no end, nor can the mystery be fathomed.

The Lost Horse, Chinese Folktale.
As told by Ellen J. Langer, in” The Power of Mindful Learning,” Reading, Mass: Addison-Wesley (1997).

This article was written by Gay Landeta with the intention of helping you to Create the Life you Want to Live! All rights reserved 2011.


Ground to a Halt? Tips to Beat Inertia

January 14th, 2012

I have a confession to make. I have been suffering from inertia for a few weeks now.

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I thought it was just end of year tiredness or boredom or something but I have to accept it is just old fashioned inertia. Can’t be stuffed. All I feel like doing is sleeping! True, I have had early mornings with puppy plus puppy responsibility on top of work so rest is welcome but I do have a couple of things that must get done and they haven’t been. Sleep keeps claiming me!

Don’t get me wrong, sleeping is great and with our super busy life often taking time out, doing nothing and just chilling is not only essential to our physical health but to our emotional and spiritual as well. But sometimes slowing down grinds us to a halt and our resistance to move seems insurmountable. Inertia takes over.

Inertia is not useful and is considered to be one of the 7 blocks on our spiritual path. It is a way we hide from our trueself. Being able to see what needs to happen – not what should, nor what we want but what NEEDS to happen  – and then taking action is fundamental to our growth.

But sometimes shifting forward feels almost impossible. Here are my top tips in identifying and overcoming the dreaded inertia. Work towards answering yes to each before proceeding to the next step. Read the rest of this entry »