Is Business Mentoring for you?
This business mentoring program is for you if your business is
- missing the foundations a business needs to be able to become successful
- not attracting enough clients to reliably produce the income you need
- or if you have lost your direction and need help refocusing or defining your purpose.
Maybe you have a great business idea or new direction but just can’t seem to make it happen. You need business mentoring that can help you to clarify where you are going and hold you accountable for the steps you need to take to get there.
Perhaps you’ve tried a number of marketing activities with mixed results. Maybe your “word-of-mouth pipeline” has dried up and you don’t know where to find your next clients, or it could be that you know what to do and you just don’t get around it. You need online business mentoring programs to help you develop an effective campaign and then support you to make it happen.
Maybe your business still has its ups and downs, when it is working it is wonderful, but when it stops you just aren’t sure what has happened. You can end up feeling frustrated and uncertain about your future. You just want a successful business you can rely on.
Or maybe you have a very successful business already but have reached a plateau and want to take it to the next level. You want to overhaul your business and you need business mentoring you can work with to develop strategies and hold your feet to the fire.
Why would you need it?
Many small businesses begin without the foundations in place to grow. Some big business tactics seem unnecessary or ‘wrong’ when starting up a small business offering services. Other times a business begins accidentally, it just happens. The trouble is that without the right foundations in place any business will hit a wall. And that is usually in income, in time or in energy. This program offers the foundations you need to avoid that wall and grow.
In addition, many people find marketing or selling themselves difficult. While marketing is simply a way of letting people who are looking know where you are and why you are the right person for them it can be hard to know how to do it effectively. Marketing is essential to keep new clients coming through the door and your business profitable. This program offers you a way to do that in a way that feels authentic and congruent with you and your business.
This business mentoring program will suit you if you offer services to others and are serious about taking your business to the next level. You may be a a therapist or a practitioner or offer creative professional services such as photography. You want to make a difference with your work and you realise that to thrive you need business mentoring to develop solid foundations and implement effective marketing that feels authentic and true.
What will business mentoring do for you?
To develop a reliable business and attract more clients can be easier than you think. You will learn not only the ‘how-to’s’ of taking your business to new heights you will also get rid of limiting mindsets that are keeping you stuck where you are.
For some, a business is a means to an end, for others it is a calling, a way to make a difference in the world. Through mentoring you will discover a deeper level of commitment and develop a clearer vision about what you are doing and why you are doing it. You will develop the foundations to run your business, instead of it running you!
To make your business a success you need ‘marketing know-how’. The problem is that there is so much marketing information out there that it can be overwhelming. You will learn to communicate your passion to your perfect clients and implement an authentic marketing program as a key strategy to take your business where you want it to go.
The last thing you need for success is support. When you are trying to master something that is both new and complex, it is hard to do on your own. If you do, it will take you longer, cost you more and result in more failures. By working with a business mentor who not only has been there but has also helped many others through the maze you’ll have a lot less trial and error and you will fast track your results.
Through business mentoring you will ensure you have the foundations you need to grow plus you will understand the game of marketing and how to attract clients authentically, in a way that feels congruent with your values.
There are five foundations for a successful business:
- Having a clear vision for where you want to go and a plan to get there.
- Knowing what you offer and who your perfect clients are.
- Being able to share your vision with your perfect clients.
- Communicating, radiating your message, so your perfect clients know that you have what they want.
- Magnifying your offer so you reach more people and have a constant flow of perfect clients.
If you could do better with any of these perhaps you need a little assistance. Working with me you will master these five foundations:
1. Create your Guiding Star – Know the what, why, how, who and when of your business. Clarify your Big Audacious Vision, commit to your mission and have all the strategies and processes in place to achieve your dreams.
2. Become crystal clear about what you offer. This is the heart of what you do and why you do it, as we work together you will gain even more confidence in what you do and who you do it for and begin to consistently attract more of your perfect clients.
3. Share your Vision. Develop the processes to share what you do in a way the makes you instantly recognisable and worthy of trust.
4. Learn how to Radiate your Message – if you use the right language, you generate attention and interest. If you use the wrong language, your potential clients won’t pay attention to you. It’s absolutely essential to have clear marketing messages that your perfect clients can relate to.
5. Magnify your message to bring in more clients – you must have strategies and processes in place to automatically bring in new clients. This final step creates a plan that suits your personal style so you can rely on your business to create an abundant lifestyle while you do what you love.
What will happen?
During a free consultation we will discuss where your business or your project is at present and where you would like it to go. I will assess your situation and offer honest feedback about whether or not I think I can support you in achieving your goals.
If I believe business mentoring will be useful in your situation then I will suggest a mentoring program that will suit your circumstances. Programs vary between 6 to 12 months. Mentoring sessions are done in person or by phone and are up to 90 minutes in length. In between sessions you will have specific assignments for your business that will increase your business and marketing skills.
You will start seeing results well before we have completed our work. As your business and marketing know-how increases, you will begin to communicate more effectively and start generating more attention. Typically existing businesses start getting a return on investment within the first month.
After working through the program you will have the foundations you need for a business you can rely on and a true grasp of how marketing works. You will be prepared to grow your business in ways you never before thought possible. Many clients continue to work with me once their initial program is complete to stay on track and continue to develop their business.
You will also get over the biggest marketing obstacle of all, and it is not external. It’s internal. We all have various beliefs and thoughts that tend to sabotage our marketing efforts. If you think… “I’m not good at selling myself, I can’t write, I don’t like networking and web sites don’t work….” then what you say will become a self-fulfilling prophecy. We look at some powerful ways to change that programming that will help you dramatically shift your perspective and start fulfilling your goals more easily. You will be able to Create the Life you Want to Live!
Working with me you get the secret sauce! You can draw on my kinesiology skills to break through any blocks and to develop the skills and ways of thinking you need to create your success.
My program incorporates Action Plan Marketing’s Fast Track Program, a system with a proven methodology that has been used successfully with thousands of self-employed professionals and professional service businesses together with a paradigm shifting Visionary Business Development model. These come together to enable my clients to work outside the box so they can create their business their own way.
About Your Business Marketing Mentor
In addition to my counseling and kinesiology training and a background in small business management I have gone through an extensive, in-depth training and coaching certification program with Robert Middleton, the developer of the Action Plan Marketing System. I have also undertaken extension training with leading international brand specialists and internet and online marketers. I will train you, coach you and keep you accountable for implementing the systems your business needs to grow. In addition I will use my other skills to ensure you get the results you want.
Chris from Balance Central is one of my many successful clients – she wrote
I first started working with Gay Landeta and Create in 2010 and have had many benefits from the many times I have worked with Gay by my side.
The most recent decision to work with Gay was at the beginning of 2015. My business was in it’s 6th year and was flowing along very nicely. However, I could see that the next couple of years would need some refocus and redirection. The obvious choice for me was Create and I’m so glad I did. After all I needed to create something new and working with Gay had brought me many benefits in the past so I knew it would work for me again.
I am now 18 months into the process and have had massive leaps forward in my business which has benefited my clients and also myself in ways I couldn’t even imagine. What has transpired in my business by working with Gay is amazing and if left to my own devices I would not have made any movement at all. I am a planner and very self-disciplined however I needed encouragement, support and the right amount of motivation to get me from cruising to full speed.
In just over 12 months I increased my service range by 50%, created greater value for every service I offer and I have been able to leverage my time so I am still working the same hours per week in my business.
My business is very unique and I find it a comfort and simply invaluable to have Gay as my Business/Marketing Coach. Gay is someone who has been there, done that, and keeps expanding her own knowledge and skills. As Gay expands – she pushes me to expand my thinking and my goals which has a direct impact on my clients. As Gay grows – I grow and – my clients grow.
My business continues to go from strength to strength and I’m excited to continue working with Gay to see what we create into the future!!
Complimentary Business Strategy Session
You’re a good candidate for business mentoring if:
- You have a passion for your work and are a therapist, practitioner or self employed in a service industry.
- Or you have a fledgling business that you want to develop into a sustainable business.
- You are ready to become a better business owner and / or marketer and want to grow your business.
- You are willing to invest time, energy and money to develop your work.
- You are open to trying things outside your current comfort zone.
- You are prepared to do the work and understand that results can take time.
- You can accept direction and are prepared to take action.
If this fits you, we can work together successfully.
If you would like to explore working with me, please fill out the form below. You may request a complimentary one hour “Strategy Session” where we will discuss your business and marketing goals, the challenges you are facing, and outline a strategy to move forward with confidence.
This session is also a time for you to decide if you are ready to move forward with your business and if the Fast Track approach is the one that will help you to do it. I will assess your situation and offer honest feedback about whether or not I think I can support you in achieving your goals.
I look forward to hearing from you.
To connect with me now fill in the form below or call me on my mobile, 0418 795 135.